We know that it can be tough, finding care for a loved one, or taking care of them yourself. So we offer our end users a blog with information on care giving, choosing a community, senior living and care news and just for fun!
Carlene Motto is the Chief Marketing Officer for Belmont Village Senior Living. She oversees the sales department, marketing department and product management, which includes their memory program component. “My roles and responsibilities are understanding the unique needs of our residents and families and what’s important to them from a customer…
You Need to Keep Track of Dollars You are Losing with Every Empty Unit The Importance of Tracking Satisfaction Levels in Skilled Nursing Communities How Do Concierge Aging Clients Transform a Geriatric Care Manager’s Bottom Line?
Marketing is an integral part of any business and most senior living communities cannot thrive without proper marketing strategies. There are different approaches given to marketing and advertising activities, depending on the nature and size of your business. Budgeting appropriately for these activities is the key to success. Below are…
The Voice of the Resident: Why the Senior Living Industry Should Listen Want More Event Conversions? Here’s How. The Evolving Landscape of Post Acute Care Markets
Times change, and if you really look around, you’ll find that more seniors are tech-savvy and up-to-date with the latest innovations, such as phones, computers and more. Marketing to seniors takes creativity and preparation for knowing what they want. They like connection to the inside and outside world. They want…
Obtaining Healthcare Referrals from Hospitals and Physicians Here’s the Key to Ending the Nurse Revolving Door 10 Must Haves for Care Managers Serving Concierge Clients Changes in the Independent Living Staffing Model Seniors’ Well-Being May Depend More on Psychological Factors than Physical Ones
Even though the demand for senior living and care communities is growing, the online marketing reach of these companies is often very limited. In today’s environment, inbound marketing can provide a more reliable and cost-efficient method for attracting leads. What Exactly is Inbound Marketing? Traditional marketing consists of tactics in…
The signs of summer winding down are upon us. The first fake NFL game has been played, kids are making the trek back to college, back to school sales are everywhere and the last few vacations are being taken. After Labor Day, it seems like everyone gets intensely focused back on…
The Power of PPC 10 Rules for Social Media Success How Virtual Voice Assistants Can Extend the Reach of Your Healthcare System
Banner Ads are one of the options we offer to senior living & care service providers, along with senior related products. According to Wikipedia, “A form of online advertising, the web banner, or banner ad, entails embedding an advertisement into a web page. It is intended to attract traffic to a website by…