We know that it can be tough, finding care for a loved one, or taking care of them yourself. So we offer our end users a blog with information on care giving, choosing a community, senior living and care news and just for fun!
Creating Sales Strategy Action Plans for Senior Living Communities One of the biggest benefits about having an effective online presence for your senior living community is the inbound sales leads it helps generate. If you don’t have an effective sales strategy, your inbound marketing efforts could be going to waste. A...
Making Meaningful Use of Seniors’ Time & Talents Senior housing occupancy stable and ‘moving in the right direction’ Are You Working on the Right Problem or the Wrong Problem? A Word Of Caution For Confident Introverts
Nursing home care is a topic that the average person avoids thinking about. Most people don’t research or look into nursing home care for themselves or their loved ones until they are presented with an active need. However, when nursing homes host community events, they have the opportunity to make...
2019 Senior Living Healthcare Trends: Much Of The Same, But A Whole Lot Different New Developer, Operator Prime Targets Middle-Market Independent Living Change Communication in Senior Living Amazon announces HIPAA-compliant skills for Alexa, with senior living parent companies in the mix Want to Improve Occupancy? Try This!
Seniors are not exempt from seasonal holiday depression. In fact, they are likely to become depressed during holidays for several reasons. Many of their friends may be far away or may have passed over the last few years, and often they are isolated from social contact with others. Whether you...
Google My Business – Why Do I Need It and How Do I Claim My Listing? Another rant about language Holiday Inn Vs. Assisted Living — The Dialogue Has . . . Missed the Point Crisis Communication Planning
There is a saying that suggests that, “You are what you eat.” Food is an important part of our everyday lives and the healthier you eat, the healthier you will be. Oddly, when you are younger, you can eat more of the “bad” foods and remain healthy but for senior...
A Senior Living Roundtable Tips to share with prospective residents about paying for senior living The Practical Email Marketing Tips You Need to Know Doing This Will Give You Extraordinary Turnout for Your Marketing Event
In 1985 older adults accounted for 11% of the U.S. population. By the year 2030, that number is expected to rise to 20%. Today, there are more than 46 million Americans over the age of 65, and by the year 2060, that number will more than double to more than...
One of the biggest marketing strategy misconceptions is the idea that social media marketing is “free.” This word tends to excite business owners, having them hope for instantaneous and effortless success. The result from this misconception is too often underwhelming and frustrating, but it doesn’t need to be. Social media...