We know that it can be tough, finding care for a loved one, or taking care of them yourself. So we offer our end users a blog with information on care giving, choosing a community, senior living and care news and just for fun!
Although more and more seniors are using the Internet for their news and even getting on Facebook as a way to stay in touch with their families, some of them still like to have a paper in their hands. Marketing your community and products to seniors online is great, but…
The Longest Day takes place on the summer solstice, Wednesday, 6/21/17. It is an event put on by the Alzheimer’s Association to “raise funds and awareness for care and support while advancing research toward the first survivor of Alzheimer’s.” The New LifeStyles Walkers will be stepping that day to hit…
When it comes to senior living, tours are an opportunity to showcase your community and close a deal, so you must be prepared and organized. In today’s market, the prospective resident is likely to already be informed about senior living before they walk through your doors for a tour, and…
May 1 can mean many things to many people. Here are a few and how they may apply to your community/company: May Day – International Worker’s Day, how is the morale with your staff? How is turnover? When I talked to families, professionals, etc. about communities, the number one thing…
National Healthcare Decisions Day Increase Sales Productivity: Manage Your Assisted Living and Skilled Nursing Leads with a CRM Is My Website Like a Bad Customer Service Experience? A Systems’ Approach to Safer Caregiving
We are often asked how our guides filter into the market each cycle. In answer: – 75% are mailed out initially to our distribution network. Those with standing orders, like hospitals, senior communities, senior centers, physician offices, churches and many other community outlets. – The rest are sent out continually…
We are excited to announce a New format for the New LifeStyles guide. Starting with the Chicago guide to senior living and care (out in late June), advertisers will benefit from: • Greater focus on self-contained sections/categories for ease of use • Revised listing format allowing more information • Cover…
Technology is taking on a more active role across the healthcare space, and senior care is no exception. From electronic health record (EHR) platforms to smart glasses to wearable devices, the latest technologies are being implemented across the senior care market. By leveraging innovative technologies, senior living operators benefit from:…
Understanding Key Metrics and Generating More Leads for Your Retirement or Healthcare Community 6 Ways Your Dining Program Can Skyrocket Your Marketing Program How Inbound Sales is Evolving Making the Connection: The Importance of a Senior Contact Center
Your first contact with a prospective customer may not generate a sale. This is a fact, and when it comes to marketing communities for seniors, the decision process is rarely immediate. The first time a senior or the caregiver comes to your site, they may not be ready to take…