New LifeStyles Senior Living & Care Blog

We know that it can be tough, finding care for a loved one, or taking care of them yourself. So we offer our end users a blog with information on care giving, choosing a community, senior living and care news and just for fun!

Move-in crucial time, Revolutionary Lessons, Home Care is Tip of the Spear, & Candidate Engagement

Move-in crucial time to support resident mental health, suicide study suggests Revolutionary Lessons for Senior Living from Disconnected Industries Home Care Is the ‘Tip of the Spear’ for US Health Care System Improve Candidate Engagement with Digital Recruitment Marketing

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Marketing To Seniors: Is “Technology” A Bad Word?

We live in a digital world.  Gone are the days of door-to-door encyclopedia salesmen,  instant pictures that we had to wave in the air to dry, and penny candy.  Today, self-propelled robots vacuum the house and cars can drive themselves.  Many seniors and some not-so-seniors fondly remember the days when…

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You Need a CRM, Using Data, Developing Intergenerational Programs, Resident Pictures & Changes in Home Care

4 Reasons All Sales Rep Need a CRM Webinar: The CEO/CFO Toolbox 4 ‘pivotal’ phases of developing and operating intergenerational programs Blah Resident Photos Can Kill Your Marketing ‘There’s So Much We Can Do When It Comes to Home Care’

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Current Trends In Senior Living

Options for seniors seeking living facilities beyond retirement range in levels of care, from independent living and Over 55 apartments, to continuing care and hospice. Current trends are changing the way industry providers market to the senior community and their families.  In an article dated January 27, 2019, from Senior Housing…

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Writing Content, Natural Disasters, New AL Technology, Waiting and Blurred Lines

Who Should Write Your Online Content – Sales or Marketing? Natural Disasters: Communication Keys for Senior Living How new technology will change the game for assisted living I Won’t Wait for Mick Jagger, Why Should I Wait for You? Blurring Lines Between Home Care and Senior Living

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Collaboration to Create an Inclusive Community

As the senior population continues to grow, the senior care industry is becoming increasingly more competitive. While assisted living and memory care communities continue to reach capacity, adult day programs offer a different type of care. A safe, structured environment during the day while younger caregivers go to work or…

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Some Things in Life Are Free

Everyone wants to get away and have some fun during the summer.  If you are working in marketing and/or advertising in the senior housing and care industry, we are here to help. New LifeStyles is giving away three print ads for new clients for the next edition in your market:…

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Streamlining the Sales Process, Reporters in the Newsroom, 2019 Woman of Distinction, Behavioral Health, Seniors Social Media Choice, & PDPM

How Technology Is Streamlining The Senior Living Sales Process Will the Real Reporter Please Stand Up? How Robots Could Become the New Face of the Newsroom Senior Living Women of Distinction 2019 Home Health Providers Often ‘Ill-Equipped’ to Tackle Behavioral Health Older adults alone in their top social media platform choice…

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Testimonial Videos, Voice Search, Social Media for Seniors, and Increasing Sales Performance

Creating Social Proof: A Step-by-Step Guide to Resident Testimonial Videos   Voice Search in the Senior Living Sector   Social media isn’t just for people under 40   Do These 5 Things To Make Your Salespeople’s Performance Go Through the Roof  

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9 Tips for Marketing Effectively to Seniors Citizens

by: Lidia Hovhan When you think of marketing to seniors you may have typical beliefs such as increasing fonts and using pictures of old people. It really isn’t quite all that. These may be common features in many businesses but the trick to getting their attention is not just all about…

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