Beth Asher

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Affordable Senior Housing

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Phone: (510)530-4091

Please say, "I found you at New LifeStyles!"

Beth Asher
3649 Diamond Ave
Oakland, CA 94602

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How Offline Marketing Helps Older Adults Find Services They Actually Use

September 2, 2025

Many campaigns chase clicks and overlook the channels that still move people in their 50s, 60s, 70s and beyond – TV, mail, print, a phone number that reaches a person, a flyer handed out in the right place. The question is simple: do these channels help people discover services they actually use? The short answer…

September 1, 2025

Untangling what happens when you lose a parent or the head of the family and ask yourself, “Who steps in now?” might not just be a simple question, with all the complications and confusion it may entail. In most cases, you’d be dealing with either an executor, if there’s a will, or an administrator, if…

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