Senior Communities Take Cues from Resorts
By Bob Moos / The Dallas Morning
Yesterday's senior-living communities often resembled hospitals. Tomorrow's will take their cues from hotels.
"You may have to look twice at some before you realize they aren't upscale hotels or resorts," said Bob Lagoyda, an executive with the International Association of Homes and Services for the Aging.
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Inside Advice on Marketing Senior Housing-Part II
By Phyllis M. Thornton
This article is the second in a series of articles derived from Thornton’s Textbook & CD: Inside Advice on Marketing Senior Housing—The 15 Components of Success.
Smart marketing is about asking and obtaining the answers to fundamental objective-setting and planning questions and then using that information to chart your plan's course. Your quest for answers involves delving into all the elements that drive your occupancy: move-ins and attrition, quantity and quality of leads and sales, sources of leads and sales, and your close rate.
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What's New with New LifeStyles
This year New LifeStyles is proudly celebrating its 20th anniversary. We would like to thank all of our partners in the senior housing & care industry for making us what we are today!
In May New LifeStyles welcomed Shandra Simpson as the new Regional Sales Director for South Florida, Orlando/Central Florida, Denver, Utah, and Central/Western New York. Shandra comes to us with 13 years sales experience, and we look forward to all that she will bring to the New LifeStyles' family.
List your Company at the Top of the Search Results! New LifeStyles Online is now offering a new Featured Listing that includes:
Contact us to learn more on how to showcase your community.
Do you need some New LifeStyles guides fast? Guides are available in all CVS stores. Click here to find a store near you.
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Sponsor
Looking for a job in senior housing? Does your organization have an opening?
Senior Housing Jobs is the industry's premier employment and job opportunity home on the web.
Visit www.seniorhousingjobs.com to learn more. |
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Quick Links to New LifeStyles Online
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Upcoming Events
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Tidbits
 National Assisted Living Week is September 9 - 15.
- There are more than 37 million Americans 65 & older. That number is expected to nearly double by 2030.
Census Bureau
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Publishers of New LifeStyles and New LifeStyles Online
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